INSEEC MSc - Luxury Brand Management

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The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.

Why choose INSEEC’s Msc Luxury Brand Management?

Whether working for an independent company or a major corporation, the prospect of working in the luxury goods industry is attracting a growing number of students. It’s a buoyant sector that’s open to the world, offering numerous opportunities, especially for profiles with solid managerial skills. If you’d like to join this field of activity, the best option is to opt for a comprehensive higher education program that will enable you to understand the codes of luxury.

The MSc Luxury Brand Management gives you one or two years’ training in the challenges of luxury management. This program is available on the Bordeaux, Paris and Lyon campuses, and has the distinctive feature of being offered entirely in English. What’s more, it can be taken on a sandwich course, enabling you to study while working in a company.

By opting for this MSc, you’ll be choosing an exciting, professional training program that will make you an expert in the luxury industry.

What is the Msc Luxury Brand Management program?

The MSc Luxury Brand Management includes cross-disciplinary courses in management, negotiation and IT. During your studies, you’ll also take courses specific to your specialization, enabling you to develop your expertise in the luxury sector.

You will take the following courses, divided between the first and second years:

history of luxury ;
luxury brand strategies ;
wine culture and tasting ;
international brand management and marketing ;
communication strategies in a global environment ;
consumer behavior ;
luxury retail ;
fashion and haute couture ;
luxury hospitality ;
luxury travel and tourism.

During this course, particular emphasis is placed on wines, champagnes and gastronomy.

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What is the degree awarded by the Msc Luxury Brand Management?

By completing this MSc program, you’ll earn the title of Marketing and Business Strategy Manager. This title corresponds to a bac +5 level and is registered with the RNCP. It will enable you to take on positions of responsibility after your Master’s degree.

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What are the career prospects for Msc Luxury Brand Management?

The MSc Luxury Brand Management prepares you for a wide range of careers in the luxury, fashion and gastronomy sectors. For example, you could become :

marketing consultant ;
market manager ;
marketing business manager ;
luxury brand manager ;
account manager ;
product marketing manager ;
brand manager ;
international product manager ;
marketing director.

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What are the admission requirements for the Msc Luxury Brand Management?

To join the Msc Luxury Brand Management program, you need to have obtained a degree at bac +3 level. It can be a licence, a bachelor or even a BUT. Students with a 1st year postgraduate diploma can apply directly to go into the 2nd year of this MSc i.e. in the fifth year, and complete their master’s degree in one year at INSEEC.

This MSc welcomes students from a variety of backgrounds who are attracted by the world of luxury.

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Is it possible to study abroad during the Msc Luxury Brand Management?

The Msc Luxury Brand Management does not provide for international mobility during the two years of study. However, you will have the opportunity to take part in internships during your studies. These internships can often be carried out abroad.

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Apply to the MSC Luxury Brand Management program at L’Inseec

INTERNATIONAL

International application

The Msc Luxury Brand Management is open to international students. If you’d like to join us, or find out more about the program and career opportunities, you can apply here or request a brochure.

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