INSEEC MSc – Event Marketing & Public Relations

MSc
3rd year undergraduate, 1st year postgraduate
September, February
Full-time, Work-study
Bordeaux, Chambéry, Lyon, Paris
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The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.

Why choose INSEEC’s MSc in Event Marketing & Public Relations?

Available in French in Paris, Bordeaux, Chambéry and Lyon, INSEEC’s MSc Event Marketing & Public Relations combines communications, marketing, events and business development in a single course.

Throughout the course, you’ll learn how to define a marketing strategy, organize events and propose content that meets the needs of a community.

Choose a professional training program and develop your operational skills through work-study programs, which enable you to work in a company during your studies.

Note that INSEEC gives you the option of taking this course at two times of the year, either in September/October or February/March.

What is the MSc Event Marketing & Public Relations program?

The MSc in Event Marketing & Public Relations is perfectly aligned with market needs. It includes general courses in management, languages, business, negotiation and sales.

In addition, you will take courses directly related to your specialization, including :

  • Strategic marketing
  • PR Communication
  • Digital communication
  • Product communication
  • Brand communication
  • International advertising
  • DTP
  • Press and public relations
  • Event communication strategy
  • Budget management for events
  • Scenography
  • Security and financial logistics

What is the diploma awarded by the MSc Event Marketing & Public Relations?

At the end of this course, you’ll be awarded a level 7 professional certification as a “Marketing and Sales Strategy Manager”, corresponding to a 5-year higher education qualification. To obtain this certification, you need to validate various blocks of skills.

What are the career prospects for the MSc Event Marketing & Public Relations?

INSEEC’s MSc Event Marketing & Public Relations prepares you for a wide range of careers in communications, marketing, events, press relations, media and social networks. This is the strength of the program, enabling you to envisage a wide range of careers.

Example of professions after this MSc :

  • Marketing business manager
  • Brand Owner
  • Marketing manager
  • International Product Manager
  • Customer Manager
  • Communication manager
  • Brand Manager
  • Events Project Manager

What are the admission requirements for the MSc Event Marketing & Public Relations?

To join the MSc Event Marketing & Public Relations, you need to at least have a 3rd year undergraduate degree. It can be a licence, a bachelor or even a BUT. Students with a 1st year postgraduate diploma can apply directly to go into the 2nd year of this MSc i.e. in the fifth year, and complete their master’s degree in one year at INSEEC.

Is it possible to study abroad during the MSc Event Marketing & Public Relations?

During the two years of study, the MSc Event Marketing & Public Relations does not offer a possibility to go abroad. However, if you don’t go for the work-study program, you’ll have the opportunity to do an internship. These internships can often be carried out abroad.

Apply to the MSc Event Marketing & Public Relations program at Inseec

INTERNATIONAL

International application

The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.

The MSc Event Marketing & Public Relations is open to international students. If you’d like to join us, or find out more about the program and career opportunities, you can apply here or request a brochure.

FRench

French application

For all French students, applications for the MSc Event Marketing & Public Relations must be made directly on the school’s website.

Program features

program type

This program prepares you for an MSc.

admission level

The required level to apply is 3rd year undergraduate or 1st year postgraduate

back to school

The intake starts in September or February.

language

This course is given in French.

campus

This course can be taken at the Bordeaux, Paris, Chambéry or Lyon campuses.

Tuition fees*

The annual tuition fees for this course is

1st year: €9,950
2nd year: €11,950
24-month work-study program: €21,200
2nd year work-study: €12,250

*International Student Pack: €490 mandatory fee for exclusive support services for international students.

Updated 22 January 2024