Inseec Bachelor - Bachelor Sport Business

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Why choose INSEEC’s Bachelor Sport Business?

Are you passionate about sport and want to acquire real expertise in this dynamic sector? Find out more about INSEEC’s Bachelor Sport Business, a 1, 2 or 3-year course offered in Bordeaux, Paris, Lyon, Rennes and Chambéry. This is a professional curriculum focusing on four main themes: sports organization management, media, major sporting events and sports products.

The aim of the Bachelor’s program is to get you up and running quickly, and to equip you with the best knowledge and reflexes to thrive in the corporate world. To do this, you’ll need to develop solid marketing and business management skills.

What is the Bachelor Sport Business program at INSEEC?

INSEEC’s Bachelor of Sport Business offers teaching content applied to the sports sector and enables students to gain real professional experience through internships in agencies, sports clubs or companies.

Over the three years of the program, students develop a wide range of management skills and build a professional network that is essential for their future careers. The program includes the following common courses:

Employment law
Ethics and CSR
Budget management
Corporate strategy
Negotiation techniques

In the third year, students can choose specialization courses from among the following:

Press relations and sports journalism
Sports sponsorship
Sports and TV rights
Community management
Developing and managing a sales outlet

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What is the diploma awarded by INSEEC’s Bachelor Sport Business?

INSEEC’s Bachelor Sport Business program leads to level 6 certification as “Responsable d’activités commerciales”, equivalent to a 3rd year undergraduate. This certification is registered with the RNCP.

After their Bachelor’s degree, students can join the corporate world or continue their studies at Master’s level.

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What are the career opportunities offered by INSEEC’s Bachelor of Sport Business?

Graduates of INSEEC’s Bachelor of Sport Business program have many career options. In particular, they can become :

Sales consultant
Business Developer
Point of sale manager
international student

They can also continue their studies with a Master’s degree.

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What are the admission requirements for INSEEC’s Bachelor Sport Business?

Students can join the Bachelor Sport Business program at different times. For example, they can enter the first year of a Bachelor’s program after graduating from high school, or enter the second or third year if they have already completed one or two years of higher education.

This course offers staggered start dates. This means that any student who missed the September/October intake can still join the course in February/March.

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Is it possible to study abroad during INSEEC’s Bachelor Sport Business program?

The international dimension is an essential part of our students’ training. So, during your Bachelor’s degree at INSEEC, you’ll be able to multiply your experiences abroad, for example through internships or semesters on our London or San Francisco campus.

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International Application

INSEEC’s Bachelor Sport Business is open to international students. If you’d like to join us or find out more about the training we offer, you can apply here or download the brochure.

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